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The Trust Project

Trust project collaborators share their prototype tool for building trust in online news.

In today’s digital environment, high-quality journalism can be difficult to distinguish from promotional content or even fakery. The Trust Project explores how journalism can stand out from the chaotic crowd and signal its trustworthiness.

The project crafts tangible digital strategies to fulfill journalism’s basic pledge: to serve society with a truthful, intelligent and comprehensive account of ideas and events. We take advantage of our location at the heart of Silicon Valley to imagine technology that can bake the evidence of trustworthy reporting -- accuracy, transparency and inclusion –plainly into news practices, tools and platforms.

The Trust Project's founding funder was Craig Newmark, founder of craigslist, as part of craigconnects' Trustworthy Journalism Initiative.  Google is contributing financial support to the Trust Project. The project is also supported by the Markkula Foundation.

Craig Newmark of craigslist describes why the Trust Project is crucial.

Trust Project News

    Some of our Participating Media and Institutions

    American Press Institute
    Bay Area Newsgroup
    Center for Investigative Reporting
    El Universal
    Financial Times
    Maynard Institute
    The McClatchy Company
    Mother Jones
    New York Times
    La Stampa/La Repubblica
    Toronto Globe & Mail
    Vox Media
    The Washington Post
    Zeit Online

    Journalism Ethics Staff