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Leavey School of Business Santa Clara University

Profiles

Emilio Sierra
Emilio Sierra
Customer Development Intern
Unilever
Marketing Major
Hometown: Long Beach, California
 
What did you do this summer? I was a Customer Development Intern analyzing the incrementality of Walmart Cash for Unilever products.
 
What was the most memorable part of your experience? Creating strong connections with the team while learning about the CPG industry and being able to work in another state!
One thing you have learned during this summer experience? I learned that sometimes sales don’t matter, when units are king. Retailers such as Walmart define a successful product by the units it moves rather than a high profit margin.