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Leavey School of Business Santa Clara University
Department ofInformation Systems and Analytics

Tsay Media Appearances

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2024-0610 [CNET]: Apple's Being Coy About Saying 'AI' and With Good Reason

CNET reporter's introduction:   "We all knew AI would play a big role at hashtag#WWDC this year. But, as I was listening in, I noticed Apple barely saying the word AI. This got me thinking: why is Apple not saying the one word that Google said over 120 times at last month's I/O? I spoke with Andy Tsay from the Santa Clara University Leavey School of Business to understand why."

https://www.cnet.com/tech/services-and-software/apples-being-coy-about-saying-ai-and-with-good-reason/