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Strategic management—the systematic and imaginative implementation of the strategic plan—is at least as important as strategic planning itself. We intend to do this through careful oversight and closer coordination of planning and resource allocation at every level of the University; assessment of results and continuing refinement of strategies; strategic marketing to enhance the interactions with external constituencies; and partnerships with other organizations to advance common interests.
Making the University's strategic vision a reality is a challenge for the entire campus community, requiring the dedication and creativity of faculty and staff working in their own units and across traditional organizational lines. It calls for ongoing planning, a commitment to continuous improvement, the discriminating use of resources, and accountability for results.
Every two years, in consultation with the University community and subject to approval by the President and the Board of Trustees, we will update the strategic plan. Each college, school, administrative division, and department will also update its goals and operational plan in the context of the University's strategic plan.
With these concerted efforts, we expect Santa Clara University to become a national model of excellence and realize its vision of educating men and women to be leaders of competence, conscience, and compassion.